You Better Swatch Yourself

Swatches! They were the big thing in 1985. Swatch is supposed to be a contraction of "second watch"- did you guys know that? They were marketed as being something that was practically disposable- a fashion accessory that you could wear two or three of at the same time, like bracelets. The Swatch Group is no cheesy eighties company, they literally own Calvin Klein and Tiffany & Co (can that be right? Apparently it is!)
The things I learn.
Check out these pics of cool swatches below! There is even a pic of some Swatch Guards, the little plastic rubberband-like things over the face of the watch.













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